Netlify Talking Points
- Conor's background at Basecamp (HEY, Basecamp 3) means he's deeply familiar with the design-dev handoff problem at product-quality companies
- Netlify branch previews = every design iteration gets a live shareable URL before merge — no more Figma screenshots sent over Slack
- Design can review the exact production build, not a staging approximation — pixel-perfect sign-off happens faster
- For marketing pages adjacent to Linear's product, design and engineering work in parallel without blocking each other
- Head of Design who can also build (Basecamp pedigree) will appreciate a platform that doesn't fight the workflow
LinkedIn Engagement Flow
Step 1
Engage content – like or comment on a recent post about product design craft, design systems, or design-dev collaboration. Signal presence before the direct approach.
Step 2
Publish post – share the suggested draft below, tagging or mentioning Linear. Creates ambient awareness.
Step 3
Direct connect – send connection request referencing your post and the design-dev collaboration story — his background at Basecamp and HEY makes this particularly resonant.
✏️ Virio Post Talking Points
- •Hi Conor,
- •The best design-engineering teams we work with have one thing in common: they review the real thing, not a screenshot.
- •Netlify's branch preview URLs mean that every PR — every design iteration — gets a live, shareable, production-equivalent URL before it merges.
- •For product designers at companies like Linear where craft is the brand, this isn't just a convenience. It's a quality gate.
- •Given your Basecamp and HEY background, would love to hear how you think about the design-dev collaboration model at Linear.
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